Two major US data center trade shows are rapidly approaching and you should be finalizing your PR strategy for both. Datacenter Dynamics (New York City in March) and Data Center World (Los Angeles in April) have historically drawn large crowds of senior data center and IT executives. Even though these shows are held annually and have been around for years, it’s important to revisit your strategy for the events every time you attend or exhibit […]
Hurricane Electric’s recently established Point of Presence in Montgomery, Alabama has gained the attention of local press. From the article: Global internet giant lands in Montgomery Brad Harper , Montgomery AdvertiserPublished 12:44 p.m. CT Feb. 27, 2017 | Updated 19 hours ago (Photo: Getty Images/iStockphoto) STORY HIGHLIGHTS Hurricane Electric said that it has launched its first point of presence in Alabama at the RSA Dexter Avenue Data Center. The company will offer up to 100 […]
Latest site will provide government agencies and commercial entities in the Southeastern United States with the ability to choose from additional Internet connectivity options February 27, 2017 08:30 AM Eastern Standard Time MONTGOMERY, Ala.–(BUSINESS WIRE)–Hurricane Electric, the world’s largest IPv6-native Internet backbone, today announced the completion of the latest step in the expansion of its global Internet backbone with the launch of a new Point of Presence (PoP) at The Retirement Systems of Alabama Dexter […]
I was recently reminded how important it is to always set client expectations and to manage those expectations throughout the life of a campaign or project. While these prearranged guidelines are arguably even more important when it comes to PR, mostly due to the unpredictability of media coverage, I believe that there are a few points to setting expectations that can be applied to just about every professional services provider. As with most things, communication […]
Srl Data Centre, in Milan, Italy, is the recent location for Hurricane Electric’s newest International Point-of-Presence. From the article: Hurricane Electric takes a Mediterranean step with Milan PoP 20 February 2017 | Bill Boyle Hurricane Electric has launched a new PoP in Milan, Italy at the Enter Srl data centre. Hurricane Electric, the IPv6 internet backbone company, has launched a new Point of Presence (PoP) in Milan, Italy at the Enter Srl data centre. This […]
Whether engaging a freelancer, account representative at a PR firm, or other in-house staff, a common task often requested by marketing departments is help researching, composing, and editing a piece of content (byline article, blog post, editorial, etc.). It’s really not much of a surprise; when push comes to shove, product engineers with in-depth knowledge of their industries are focused on finding the next innovation, “C level” and other executive staff need to prioritize important […]
Expanded access to company’s global network will reduce latency and router hops for European customers February 17, 2017 03:00 AM Eastern Standard Time MILAN–(BUSINESS WIRE)–Hurricane Electric, the world’s largest IPv6-native Internet backbone, today announced that it is continuing its European expansion with the launch of a new Point of Presence (PoP) in Milan, Italy at the Enter Srl data center. Located at Via Caldera 21 Building D2 Milan, Italy, this is Hurricane Electric’s second PoP […]
Announced yesterday, Instor Solutions Inc’s Data Center Fit Up Estimator is a free online tool to help data center managers calculate the cost of a new buildout. From the article: Instor’s free data center project estimator eases facility whitespace planning February 8, 2017 Instor Solutions, Inc., a specialist in data center infrastructure solutions, has announced the release of its complimentary Data Center Fit Up Estimator tool. The tool allows data center owners, operators and colocation […]
You know how important social media campaigns and profiles are to supporting your public relations campaigns. One way to indicate this importance to your company’s stakeholders is through the use of social media analytics. However, analytics can’t serve anybody if you’re unable to explain what they mean. While the most popular social media platforms (and those best used for B2B social media campaigns) host their own analytics, it can be challenging to parse through the […]
Owner/operators can now quickly estimate the costs and scope of projects at their outset to forecast anticipated expenses for a new data center build February 08, 2017 08:30 AM Eastern Standard Time FREMONT, Calif.–(BUSINESS WIRE)–Instor Solutions, Inc. (Instor), an international leader in data center infrastructure solutions, today announced the release of its complimentary Data Center Fit Up Estimator. The new tool allows owners, operators and colocation sales teams to quickly estimate anticipated expenses in the […]
