News

The Importance of Content Marketing

The Importance of Content Marketing

How do you effectively market to a diverse group of people? By Amanda Brooks With constant technological advancements, it’s hard to stay in control. One of the major changes in the industry is data and how it is being used. We live in a fast-paced society where humans expect immediate feedback, response, and reactions. It’s important for businesses to evolve with their client’s needs when it comes to advancements in technology. Content marketing uses a […]

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Data Centers Adapt After Covid

Data Centers Adapt After Covid

Because of the COVID-19 pandemic, data centers are changing and adapting to the ‘new normal’ By Amanda Brooks Data centers are evolving and it’s important to keep up with the changes! Less Travel: Equinix, the world’s largest colocation provider, struggled during the pandemic’s travel restrictions and lockdowns. Jon Lin, president of the Americas for Equinix said that the most obvious adjustment was that customers could no longer travel to Equinix facilities. Many companies do not […]

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Photo Editorial: Images from 7×24 Exchange 2021 Fall Conference

Photo Editorial: Images from 7×24 Exchange 2021 Fall Conference

Milldam Public Relations President Adam Waitkunas attended 7×24 Exchange earlier this week in Phoenix, Arizona. The tech industry is booming in Phoenix, making it an extremely desirable location. This conference was designed for anyone involved with 7×24 infrastructures – IT, data center, disaster recovery, cyber security and network/ telecommunication managers, computer technologists, facility or building managers, supervisors, and engineers.

October Newsletter Released!

October Newsletter Released!

Revisiting Data Center Crisis Communications Yesterday, we released the October edition of the Milldam Monthly. This month’s newsletter highlighted the importance of preparing for a crisis. Facebook’s recent outage has renewed the industry’s attention to data center downtime and how outages are handled. Getting in front of a negative story while keeping the lines of communication open for all stakeholders, and ensuring that employees are not going rogue can help lessen the blow to corporate […]

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GRC Expands Workforce with Two IT Industry Veterans to Support Expanded Data Center Liquid Immersion Cooling Product Portfolio

GRC Expands Workforce with Two IT Industry Veterans to Support Expanded Data Center Liquid Immersion Cooling Product Portfolio

Former RF Code executive tapped to lead marketing; former Dell Technologies engineer becomes GRC’s first EU-based solutions architect October 19, 2021 11:27 AM Eastern Daylight Time AUSTIN, Texas & DUBLIN–(BUSINESS WIRE)–GRC (Green Revolution Cooling), the leader in single-phase liquid immersion cooling for data centers, announced today the next steps in expanding their global presence with the addition of an industry marketing professional at their headquarters, and a new solutions architect located in Ireland to address the […]

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Hurricane Electric Expands Global Network to Providence

Hurricane Electric Expands Global Network to Providence

First location in Rhode Island will provide additional high-speed connectivity options to the southern New England tech space October 18, 2021 09:47 AM Eastern Daylight Time PROVIDENCE, R.I.–(BUSINESS WIRE)–Hurricane Electric, the world’s largest IPv6-native Internet backbone announced today that Hurricane Electric has deployed a new Point of Presence (PoP) in Irontrust Prov.net PVD2 data center in Providence. The new PoP is located 304 Carpenter Street, Providence, RI 02909. “We are excited to work with Prov.net PVD2 to […]

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The Facebook Outage and Data Center Crisis Communications

The Facebook Outage and Data Center Crisis Communications

The importance of being prepared for a crisis! By Amanda Brooks Last week on Monday, October 4, Facebook, Instagram, and WhatsApp went down for six hours and three billion people were affected from all corners of the world. Facebook went down for a bit on Thursday, October 8 as well.  “I don’t know If I’ve seen an outage like this before from a major internet firm,” said Doug Madory, director of internet analysis at network […]

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Mission Critical Features GRC for Newest Product

Mission Critical Features GRC for Newest Product

Mission Critical Magazine features our client Green Revolution Cooling (GRC) for a new immersion cooling solution product, the ICEraQ Series 10.” From the article: “The ICEraQ Series 10 delivers a PUE of less than 1.03 and reduces server power by up to 20% (by disabling or removing server fans). The modular design allows units to be positioned end-to-end, saving floor space. To further provide cooling peace-of-mind, the Series 10 control system monitors for leaks and provides real-time […]

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September Newsletter Released!

September Newsletter Released!

This week, we released the September edition of the Milldam Monthly. As we head into fall, we wanted to highlight new clients, exciting in-person conferences, trends, and more. In case you missed it, check out a recent blog written by our summer interns Olivia DiFilippo and Amanda Brooks on their experience at Milldam. This month’s newsletter highlighted important client news like GRC’s first annual Data Center Liquid Immersion Cooling Awareness Month. GRC partnered with Dell, […]

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Data Fabrics: Everything You Need to Know

Data Fabrics: Everything You Need to Know

What is a data fabric and why is it important? By Amanda Brooks Data needs to be cleaned, validated, and managed before it can be used in analytics and machine learning. It also needs to be accessible to users. Data fabric is designed as an end-to-end data integration and management solution that helps organizations manage their data. Omdia analyst Bradley Shimmin describes data fabric as an API layer or a data-as-a-service layer. According to TIBCO, […]

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