At Milldam Public Relations, we help clients elevate their expertise through strategic thought leadership and media placement.
We recently worked with our client Peak+ to develop and place a bylined article in Facility Executive examining one of the data center industry’s most closely watched issues: water use.
In Beyond Binary: Data Center Water Use Isn’t All Or Nothing, Paul Heapy explores how emerging cooling technologies can significantly reduce water consumption while improving efficiency and optimizing power resources. The article challenges the notion that data center cooling is an all-or-nothing choice between high and zero water use, highlighting innovative approaches that balance environmental and operational considerations.
As scrutiny around data center resource consumption continues to grow, informed discussions about cooling technologies and sustainability are becoming increasingly important. Read the full piece here.
