Purpose-driven is not a buzzword, not a fill-your-pocket-quick marketing plan. A purpose-driven campaign goes beyond profit and focuses on the brand’s core value throughout the marketing/branding process, putting communication efforts on social issues that relate to its value. The objective of a purpose-driven campaign is to create meaningful content, develop deeper connections with the consumers, and improve the state of community and even the state of the world. The Rise of Purpose-Driven Campaign Facing challenges […]
Post Tagged with: "Public Relations"
Los Angeles Public Relations Firm Releases June Newsletter
Meet Milldam’s summer interns and check out the recent client news Last week, we released our June Newsletter with a focus on content development and our new summer 2022 interns Elizabeth Brooks and Sitong Yang. Elizabeth and Sitong are both students at the University of Southern California and share the same interest in communication. Elizabeth and Sitong will be working out of Milldam’s Beverly Hills office. As we head into summer and events start to […]
GRC Releases the Definitive Guide on the Role of Single-Phase, Liquid Immersion Cooling in Profitable and Sustainable Cryptocurrency Mining
GRC details how liquid immersion cooling enables data centers to manage compute-intensive transactions and address the challenges associated with growing crypto mining demand June 07, 2022 08:30 AM Eastern Daylight Time AUSTIN, Texas–(BUSINESS WIRE)–GRC (Green Revolution Cooling), the leader in single-phase immersion cooling for data centers, has released a white paper on how to efficiently and sustainably cool digital asset mining operations. The white paper, titled “Cryptocurrency Mining: Managing Compute-Intensive Transactions in the Data Center,” describes how liquid immersion cooling […]
GRC Releases Definitive Guide on the Role of Liquid Immersion Cooling on the Data Center Sustainability Agenda
GRC shares details of how liquid immersion cooling drives data center sustainability by reducing the 40% of energy consumption that goes toward cooling April 21, 2022 08:00 AM Eastern Daylight Time AUSTIN, Texas–(BUSINESS WIRE)–GRC (Green Revolution Cooling), the leader in immersion cooling for data centers, has released a special report on sustainability in data centers. The report, titled “Liquid Immersion Cooling Reduces Power Use and Drives Sustainability Efforts in Data Centers,” describes the role cooling plays in energy use […]
Data Center Knowledge Speaks to Milldam’s President About The Increased Public Pushback and The Importance of Data Center Community Relations
Data Center knowledge recently spoke with Milldam’s President, Adam Waitkunas about the increased pushback of data center development and the importance of data center community relations and engagement. In the piece, Adam highlights the need for data center developers to engage at the local level and have a community relations plan for each development. With each community comes a different set of challenges. You can read the full piece here
7×24 Exchange Southern California Chapter to Host First Annual Charity Golf Tournament
The Serverfarm 7×24 Exchange SoCal Charity Golf Outing will support Children’s Health Orange County (CHOC) March 14, 2022 04:01 PM Eastern Daylight Time RANCHO SANTA MARGARITA, Calif.–(BUSINESS WIRE)–7×24 Exchange Southern California Chapter today announced that it will host its first annual charity golf tournament on April 11th at Tijeras Creek Golf Club in Rancho Santa Margarita. The proceeds from the tournament will benefit Children’s Health Orange County (CHOC). “I am thrilled to announce that 7×24 Exchange Southern California is hosting […]
GRC’s Ben Smith Pens Byline for The Tech Capital Discussing Immersion Cooling
Ben Smith, CPO Green Revolution Cooling, wrote a piece for The Tech Capital highlighting the benefits of immersion cooling for data centers. From the piece: It is no surprise that data center owners and operators are hesitant to make major changes to their facilities. Data centers are complex environments and there is reasonable concern about making changes that can impact both the budget and operations. That is especially true of switching an air-cooled data center […]
GRC’s Larry Kosch Pens Piece for DCR Looking at Immersion Cooling and Efficiency Metrics
We recently worked with Green Revolution Cooling on a byline for Data Centre Review Magazine. In this piece, Larry Kosch, Director of Product Marketing at GRC, explores how immersion cooling can affect data centre metrics. “This is a transformational moment for data centre design, as efficiency and sustainability grow in importance,” he says. You can read the full piece here.
Unirise Becomes The UNC Group
Leading structured cabling provider will expand products and services for the data center and telecom industries February 28, 2022 12:41 PM Eastern Standard Time IRVINE, Calif.–(BUSINESS WIRE)–Unirise, the leader in IT and networking cable solutions announced today that it is formally rebranding as The UNC Group. The company will continue to provide the same high-quality products and services to the data center and telecom industries. The name change is effective immediately. “SVT Power Cords in the Data Center: […]
Hurricane Electric Establishes New Point of Presence at Involta’s Tucson Data Center
New network expansion will provide additional IP transit options for organizations in and around Tucson January 28, 2022 08:30 AM Eastern Standard Time TUCSON, Ariz.–(BUSINESS WIRE)–Hurricane Electric, the world’s largest IPv6-native Internet backbone announced today that it has deployed a new Point of Presence (PoP) at Involta’s Arizona Data Center. It is Hurricane Electric’s first Point of Presence in Tucson and seventh in Arizona. This new PoP is located at 1215 E. Pennsylvania St., Tucson, AZ. […]