Two major US data center trade shows are rapidly approaching and you should be finalizing your PR strategy for both. Datacenter Dynamics (New York City in March) and Data Center World (Los Angeles in April) have historically drawn large crowds of senior data center and IT executives. Even though these shows are held annually and have been around for years, it’s important to revisit your strategy for the events every time you attend or exhibit […]
Hurricane Electric’s recently established Point of Presence in Montgomery, Alabama has gained the attention of local press. From the article: Global internet giant lands in Montgomery Brad Harper , Montgomery AdvertiserPublished 12:44 p.m. CT Feb. 27, 2017 | Updated 19 hours ago (Photo: Getty Images/iStockphoto) STORY HIGHLIGHTS Hurricane Electric said that it has launched its first point of presence in Alabama at the RSA Dexter Avenue Data Center. The company will offer up to 100 […]
Latest site will provide government agencies and commercial entities in the Southeastern United States with the ability to choose from additional Internet connectivity options February 27, 2017 08:30 AM Eastern Standard Time MONTGOMERY, Ala.–(BUSINESS WIRE)–Hurricane Electric, the world’s largest IPv6-native Internet backbone, today announced the completion of the latest step in the expansion of its global Internet backbone with the launch of a new Point of Presence (PoP) at The Retirement Systems of Alabama Dexter […]
I was recently reminded how important it is to always set client expectations and to manage those expectations throughout the life of a campaign or project. While these prearranged guidelines are arguably even more important when it comes to PR, mostly due to the unpredictability of media coverage, I believe that there are a few points to setting expectations that can be applied to just about every professional services provider. As with most things, communication […]
Srl Data Centre, in Milan, Italy, is the recent location for Hurricane Electric’s newest International Point-of-Presence. From the article: Hurricane Electric takes a Mediterranean step with Milan PoP 20 February 2017 | Bill Boyle Hurricane Electric has launched a new PoP in Milan, Italy at the Enter Srl data centre. Hurricane Electric, the IPv6 internet backbone company, has launched a new Point of Presence (PoP) in Milan, Italy at the Enter Srl data centre. This […]
Expanded access to company’s global network will reduce latency and router hops for European customers February 17, 2017 03:00 AM Eastern Standard Time MILAN–(BUSINESS WIRE)–Hurricane Electric, the world’s largest IPv6-native Internet backbone, today announced that it is continuing its European expansion with the launch of a new Point of Presence (PoP) in Milan, Italy at the Enter Srl data center. Located at Via Caldera 21 Building D2 Milan, Italy, this is Hurricane Electric’s second PoP […]
Owner/operators can now quickly estimate the costs and scope of projects at their outset to forecast anticipated expenses for a new data center build February 08, 2017 08:30 AM Eastern Standard Time FREMONT, Calif.–(BUSINESS WIRE)–Instor Solutions, Inc. (Instor), an international leader in data center infrastructure solutions, today announced the release of its complimentary Data Center Fit Up Estimator. The new tool allows owners, operators and colocation sales teams to quickly estimate anticipated expenses in the […]
International publication Data Economy recently published an article examining a newly completed data center buildout by Instor, in London, for Digital. From the article: Digital Realty Expands London Data Center Power Capacity By João Marques Lima PUBLISHED: 16:30, 3 February, 2017 UPDATED: 16:30, 3 February, 2017 Demand from global cloud provider sees one of the UK’s largest data centres power capacity expanded. One of the largest colocation companies in the UK has started works to […]
Future Facilities recently announced the completion of their video series documenting a project done with the Center for Energy-Smart Electronic Systems (ES2) at Binghamton University. From the article: Future Facilities Releases Third Video In Binghamton University ES2 Research Project Series Collaboration between simulation engineering software provider Future Facilities and the State University of New York demonstrates capacity potential for data centers. February 3, 2017 Future Facilities North America (Future Facilities NA) has announced the completion of […]
Does it surprise you that this is an issue that PR firms sometimes have to grapple with? More often than not, our clients appear at press briefings on-time and prepared to talk with important reporters and analysts in their industries. However, there are times when an executive isn’t able to make it to her briefing or a director vanishes right before his scheduled interview. Over the years, we’ve heard a wide variety of justifications when […]
