Caroline Haley authors the column “Caroline’s Cloud” and is Vice President, Outreach & Operations for Milldam Public Relations. Instagram is the photo sharing app taking up lots of space in Facebook’s many data centers. Established in 2010, the app was purchased by Facebook in 2012 for approximately $1 Billion and continues to grow in popularity. As with many social apps, Instagram was quickly seized by marketers to promote various brands, with B2C marketing in particular benefiting […]
Brendon Stellman authors the column “Pure BS” and is Vice President, Director of Client Relations for Milldam Public Relations. “Congratulations, we’ve lined up a briefing for you with one of the foremost publications in your industry!” Fewer words have caused more simultaneous feelings of joy and dread in company executives. On the one hand, speaking directly to a reporter that writes on your industry is one of the best avenues to communicate your offerings to […]
Here at Milldam, we departed from our usual newsletter format to produce a unique Summer Series that focuses on a few subtopics from one main idea. Due to increased mobility and the nature of busy schedules, our theme for this series is “News on the Go.” We are therefore writing the June, July and August editions of the Milldam Monthly with an emphasis on how to quickly and concisely find the information that interests you […]
