As DSI celebrates its thirtieth anniversary, modular and edge Data Centers, as well as energy efficiency, are top of mind for Data Center operators Since 1991, Data Specialties Inc. has been a leader in Data Center design-build. DSI’s designs deliver the reliability demanded today, and the scalability and flexibility to accommodate any future moves, additions or changes. From the article: “The Data Center industry has changed significantly over the past thirty years, and we have […]
Things are heating up, and it’s not just the weather! Today we released the July issue of the Milldam Monthly! Did you notice anything different about it? Our summer interns, Olivia DiFilippo and Amanda Brooks, have redesigned the newsletter and enhanced its unique features. Our newsletter now reflects the innovative and creative qualities that Milldam Public Relations possesses. This is our first new design since 2012! Happy Independence Day! Whether you’re heading to the family […]
Experiencing my first in-person event in over a year by Adam Waitkunas Two weeks ago, I had the opportunity to attend a fully in-person, no-mask industry event in San Antonio, TX. After over a year of being online, it was refreshing to connect with industry partners face-to-face at an event focusing on data centers, IT, and mission critical operations. It felt thrilling and yet so normal to interact with old and new connections in a […]
Whitepapers are an essential part of any company’s marketing strategy and are an excellent tool to highlight your company’s directly to end-users. By Amanda Brooks The Power of a Whitepaper Whitepapers in the technology industry have become increasingly popular for one reason: technology keeps evolving. Moreover, whitepapers offer high quality content that not only increase credibility, but help drive qualified leads and can play an important role for any sales force. Savvy B2B Marketing blog […]
Learn about our new office in Beverly Hills and upcoming industry events Last week, we released our June Newsletter with a focus on our new office in Beverly Hills. Our summer interns Olivia DiFilippo and Amanda Brooks are off to a great start! They have been working hard and writing blogs for the Milldam Minute. Visit the Milldam Minute if you missed NFTs Are Changing The Technology PR Industry, The Return to In-Person Events and How […]
This summer marks the return of in-person industry events in a post-pandemic life By Amanda Brooks There is finally some light at the end of the tunnel. More than 130 million Americans are fully vaccinated as average daily Covid cases dip below 25,000. As Adam mentioned in an earlier blog, The Importance of Returning to In-Person Events in a Post-Pandemic Environment, events have many benefits such as meeting new contacts, impromptu business development, and an […]
Harnessing the Power of LinkedIn Sponsorships I love using LinkedIn to help supplement my clients’ marketing and PR efforts. While there is still value from traditional advertising in publications and other media outlets, sponsoring a campaign on LinkedIn provides companies with a high-level of flexibility and cost control that is otherwise absent. More importantly, LinkedIn allows the advertiser to drill down to specific companies and titles when setting-up an ad campaign, helping to target the […]
Current News Cycle Shows Why Actionable Results Are Imperative In an earlier blog post, I wrote about the importance of having a crisis communications plan and the basics of implementation. Even if you or your organization are not expecting a crisis (who is?) one will likely occur and your executives will need to spring into action. After all, you will be judged not only by your response but by the measurable actions your organization has […]
Bridging the communications gap between end-users and vendors Last week, I had the opportunity to participate in CAPRE’s Greater Denver Data Center Summit. Unfortunately, the type of panel I participated in is very rare at industry-centric events, as most tend to focus on best practices and industry expertise (important components for sure) while marketing and communication are absent from the agenda. How companies market and communicate their products and services is a key topic in […]
The BDCC was founded in September, 2016 by Milldam Public Relations and Vanderweil Engineers to network, inspire, create and advance the greater Boston innovative spirit and discuss all things data center. From co-location, to network and MEP operations, electrical and mechanical design, industry trends, DCIM and software to relocation, strategy, and security, no topics are off limits. The group meets quarterly to informally talk shop and help each other learn and grow. Held on August […]
