Do you want to be on the same page with your team members? Do you want to avoid complaints and confusion that are caused by the lack of information in the workplace? Do you want your employees to feel more connected with the company and be more motivated while working? Then you probably need a well-done internal communication strategy. Internal communication is about what you say and how you talk to your employees. It does […]
Whether you’re growing your own business, trying to gain personal followers, or finding how you can promote a product, you are essentially following the same algorithm. But what exactly is that algorithm? Social media is made up of all sorts of algorithms that you may understand consciously or subconsciously or maybe not at all. It is all just a game, coming up with catchy captions, selecting the most appropriate hashtags, editing your image a certain […]
Purpose-driven is not a buzzword, not a fill-your-pocket-quick marketing plan. A purpose-driven campaign goes beyond profit and focuses on the brand’s core value throughout the marketing/branding process, putting communication efforts on social issues that relate to its value. The objective of a purpose-driven campaign is to create meaningful content, develop deeper connections with the consumers, and improve the state of community and even the state of the world. The Rise of Purpose-Driven Campaign Facing challenges […]
Milldam Public Relations is wishing you a wonderful holiday season and a healthy and prosperous New Year. This morning, we released our holiday newsletter which includes a recap of the in-person events we attended, including 7X24 Exchange International and Bisnow. The newsletter also included the top three client news stories in 2021 and the top three Milldam blogs of the year. Lastly, the holiday newsletter also featured a message from Milldam President Adam Waitkunas about data center […]
How can you use Instagram to grow your business? Instagram is a powerful and popular social media platform that is used to increase brand reach and find new opportunities to network and scale your business. Over 1 billion people actively use Instagram each month. Additionally, 68% of people become more interested in a brand or product after viewing an Instagram story. It’s a great idea to market your B2B brand on Instagram Instagram was purchased by […]
Media relations can be described as a company’s interactions with editors, reporters, and journalists. The goal is to communicate a client’s newsworthy message, story, or information using the appropriate media outlets. In order to get coverage, it’s critical to create relationships with key reporters; also known as media relations. It’s important to not be overly aggressive when conducting media relations. There are many ways to interact with the media and find the appropriate reporter to […]
This year, Milldam’s President Adam Waitkunas has attended many exciting events. Last month, he attended the 7×24 SoCal chapter in-person event in Tustin, California. It was a great success! David Toralez from Vertiv presented “How Infrastructure contributes to Sustainability.” With numerous in-person events this year, it is important to be prepared. In today’s trade show landscape, if you want your company to stand out, you need to take extra steps before, during, and after the show. To […]
How do you effectively market to a diverse group of people? By Amanda Brooks With constant technological advancements, it’s hard to stay in control. One of the major changes in the industry is data and how it is being used. We live in a fast-paced society where humans expect immediate feedback, response, and reactions. It’s important for businesses to evolve with their client’s needs when it comes to advancements in technology. Content marketing uses a […]
Because of the COVID-19 pandemic, data centers are changing and adapting to the ‘new normal’ By Amanda Brooks Data centers are evolving and it’s important to keep up with the changes! Less Travel: Equinix, the world’s largest colocation provider, struggled during the pandemic’s travel restrictions and lockdowns. Jon Lin, president of the Americas for Equinix said that the most obvious adjustment was that customers could no longer travel to Equinix facilities. Many companies do not […]
The worldwide COVID-19 pandemic has led to many changes in the data center industry. According to Dell Technologies CEO Michael Dell, technology “prevented a complete societal economic meltdown” by allowing the world to work, learn and play from home during the worldwide COVID-19 pandemic. By Amanda Brooks If this year has taught us anything, it was that we must always be prepared for the unexpected. This “new” way of life consisting of zoom calls, social […]
