New office in Beverly Hills, CA will allow Milldam to better serve its West Coast client base By Amanda Brooks We have opened a new office in Beverly Hills, CA! Located on the third floor of the Wilshire Beverly Center at 9465 Wilshire Blvd, Beverly Hills, CA 90212, this new site will serve as the company’s primary presence. This will be the company’s second location, aside from our original location in Massachusetts. The nine-story Wilshire […]
Without proper crisis planning, reputation, followers and dollars can vanish in no time By Adam Waitkunas Social media influencers continue to flex their muscles through TikTok, Instagram, Twitter and other social media applications, while garnering widespread attention and millions of followers, and to influencing purchasing decisions and other behavior. What happens to this kind of influence in a crisis? Because they are under constant scrutiny, a comprehensive crisis management planning is a must for influencers. […]
Current News Cycle Shows Why Actionable Results Are Imperative In an earlier blog post, I wrote about the importance of having a crisis communications plan and the basics of implementation. Even if you or your organization are not expecting a crisis (who is?) one will likely occur and your executives will need to spring into action. After all, you will be judged not only by your response but by the measurable actions your organization has […]
