Experiencing my first in-person event in over a year by Adam Waitkunas Two weeks ago, I had the opportunity to attend a fully in-person, no-mask industry event in San Antonio, TX. After over a year of being online, it was refreshing to connect with industry partners face-to-face at an event focusing on data centers, IT, and mission critical operations. It felt thrilling and yet so normal to interact with old and new connections in a […]
Whitepapers are an essential part of any company’s marketing strategy and are an excellent tool to highlight your company’s directly to end-users. By Amanda Brooks The Power of a Whitepaper Whitepapers in the technology industry have become increasingly popular for one reason: technology keeps evolving. Moreover, whitepapers offer high quality content that not only increase credibility, but help drive qualified leads and can play an important role for any sales force. Savvy B2B Marketing blog […]
Learn about our new office in Beverly Hills and upcoming industry events Last week, we released our June Newsletter with a focus on our new office in Beverly Hills. Our summer interns Olivia DiFilippo and Amanda Brooks are off to a great start! They have been working hard and writing blogs for the Milldam Minute. Visit the Milldam Minute if you missed NFTs Are Changing The Technology PR Industry, The Return to In-Person Events and How […]
New office in Beverly Hills, CA will allow Milldam to better serve its West Coast client base By Amanda Brooks We have opened a new office in Beverly Hills, CA! Located on the third floor of the Wilshire Beverly Center at 9465 Wilshire Blvd, Beverly Hills, CA 90212, this new site will serve as the company’s primary presence. This will be the company’s second location, aside from our original location in Massachusetts. The nine-story Wilshire […]
The new technology craze may be here to stay, and PR firms should be well-positioned to meet the demands of brands wanting to utilize it. By Olivia DiFilippo If you have so much as looked at the internet recently, you’re probably aware of the new trend going on in technology. There has been an exponential increase in the sale of NFTs, or non-fungible tokens. These “tokens” are actually data units stored in the blockchain that […]
This summer marks the return of in-person industry events in a post-pandemic life By Amanda Brooks There is finally some light at the end of the tunnel. More than 130 million Americans are fully vaccinated as average daily Covid cases dip below 25,000. As Adam mentioned in an earlier blog, The Importance of Returning to In-Person Events in a Post-Pandemic Environment, events have many benefits such as meeting new contacts, impromptu business development, and an […]
As the world begins to open up for in-person business like trade shows and meetings, we look back at the lasting effects that COVID-19 has had on the future of strategic communications. By Olivia DiFilippo Things are beginning to look hopeful for the end of the COVID-19 pandemic. With over 60% of American adults having received at least one dose of the vaccine, we can finally start to plan in-person events and meetings for businesses. […]
Meet Milldam’s summer interns and see the recent client headlines Today, we released our May Newsletter with a focus on in-person events and our new summer 2021 interns. Olivia DiFilippo and Amanda Brooks are both undergraduate students at the University of Southern California. It’s finally time to get out of the home office! Next month, I will be attending 7X24 Exchange in San Antonio and I hope to see you there! There will also be Data Center World 2021 on […]
Today, we released our January Newsletter with a focus on getting back to in-person events and the psychological and business development benefits inherent in these traditional gatherings. After seeing a number of in-person events scheduled for late summer and early fall, I remain optimistic that we will be back to business as usual before too long. This month’s newsletter also revisits the necessity for data center companies (colos & vendors) to develop a crisis communications […]
Having a crisis communications plan and being able to implement it is akin to an insurance policy for your organization’s reputation. Over the last several years, we have seen numerous critical infrastructure providers and others throughout the data center ecosystem demonstrate a lack of communications preparedness when a serious event takes place.
